Information Services

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Consumption patterns, digital channels and audience behavior continue to evolve in the ever transforming information industry.

Channels have evolved from the physical to the virtual, consumption has shifted from dynamic to real-time to generative, and audience behavior has transitioned from passive to active. The imperative to continuously reinvent to stay on top of these megatrends is evident.

SpurTree assists startups and established enterprises by enabling them to focus on their core business while we handle the technology that powers their operations. We provide technological solutions for leading Internet, mobile, media, advertising, edtech, fintech, and new-age businesses. Our solutions encompass scalability through mobility, engagement platforms designed for Internet businesses, translating advertising concepts into digital reality, and serving as a comprehensive digital partner for publishing, new media, and lifestyle firms.

Some of SpurTree’s solutions have encompassed envisioning and constructing an engaging edtech business for expecting and new parents, serving as the technological backbone for two of the largest on-demand businesses in the pharmaceutical and ride-hailing sectors, creating a gamified community to foster collaboration and additional income for medical professionals during their free time, developing an analytics platform based on artificial intelligence for the publishing industry, and establishing a trusted role as implementation and customization partners for numerous major platform and subscription-based businesses globally.

How can spurtree help achieve your

KEY BUSINESS OUTCOMES

Mobility for scale

Engagement platforms for large Internet businesses

Bring advertising ideas to digital life

Leverage the power of mobile devices, cloud computing, and responsive design to accommodate increasing user demands and evolving technology trends
Increase brand visibility and revenue opportunities by attracting and engaging large user base through websites, applications mobile devices
Leverage Cloud-based platforms to scale IT infrastructure quickly and cost-effectively, while ensuring that systems can handle increasing user demands without compromising performance or security
Enable agile way of working through mobile workflows that facilitate real-time communication and collaboration, reducing delays and enhancing efficiency

engagement platforms for large internet businesses

Leverage customer data like preferences, behaviors and interests to deliver personalised experiences and in turn enhances user satisfaction while boosting engagement metrics such as click-through rates, conversion rates & average session durations.
Provide accessible channels for communication like chatbot or messaging systems so that businesses can strengthen their relationships with users, address concerns promptly and build a sense of community

bring advertising ideas to digital life

Tailor advertisements to individual preferences and behaviors so that businesses can increase relevance and engagement, leading to higher conversion rates & improved return on investment (ROI)
Expand reach beyond geographical limitations and connect with customers in real-time resulting in customer acquisitions in previously untapped markets
Leverage techniques such as augmented reality (AR), virtual reality (VR) and interactive videos to captivate audience and foster deeper engagement
Real time data-driven approach enables businesses to optimize their advertising strategies on the fly, making adjustments to maximize results and minimize wasted ad spend